• Cruelty Free Makeup – The next beauty frontier

    Fri, 3 June 2016 2:44PM

    Our pick of the season’s must-try cruelty-free beauty treats. Hop to it!


    Gwyneth Paltrow - GettyImages-520957572

  • Choosing Kinder Cosmetics

    Tue, 8 October 2013 8:45AM

    As you peer dewy faced into the mirror post-slap, can you safely say that no animal was harmed in the making of your makeup? Hopefully, yes. See there are more and more cruelty-free cosmetics on the market these days, so it makes choosing a kinder mascara, lip gloss or cream blush a breeze. Still confused? Take… more



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We want to reward you for your awesomeness and say a big, fat thank you for interacting on PRIMPED. Thanks to De Lorenzo, we have 5 x Instant Series Packs to give away, valued at $39.95 each. This great reward will go to the most active Primpers from now until the end of July 6th 2016. So, what are you waiting for? Get playing, make comments, post reviews and score FREE beauty products.

The Latest Perk

About the Brand

De Lorenzo

Instant Series Pack. The series incorporates intelligent paraben free formulas with ingredients that offer conditioning, moisturising, smoothing and volumising capabilities. Staying true to the brand ethos ‘inspired by nature’, the hero ingredient is Baobab Protein, a natural sustainable ingredient derived from the iconic African tree known as the ‘tree of life’. Baobab Protein repairs, increases strength, protects from UV damage, moisturises and nourishes hair from root to tip. The all-new Instant Series consists of Instant Rejuven8 for coloured hair, Instant Allevi8 for frizzy hair, Instant Accentu8 for fine hair and Instant Restructurant Treatment.