De Lorenzo

Behind the brand

In 1986, Aussie hairdressing veterans Vincent and Anton De Lorenzo established De Lorenzo, a range known for its vegan friendly approach to haircare that’s never tested on animals, cruelty free listed, petrochemical-free and packed with ingredients sourced naturally and locally where possible. Today De Lorenzo are the only professional haircare brand to manufacture their professional colour in Australia specifically for our harsh climate.

People and Faces

The brand is loved and used by celebrities including Sophie Monk, Tania Zaetta, Poppy Montgomery, Jacqui O, and the cast of Australian TV series Neighbours.

Most popular products

Their most popular products include their celebrated rejuven8 The Ends smoothing Serum, Out of Line Extinguish Thermal protection spray and Instant Satur8 hydrating treatment foam.

www.delorenzo.com.au